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Digital Marketing

Driving over 10k App Downloads for ULO

"Transforming User Growth Through Strategic Paid Advertising for a Tech Startup"

Industry

Mobile app industry

Industry

Mobile app industry

Country/Region

Singapore

Country/Region

Singapore

Project Duration

3 months

Project Duration

3 months

Project Scope

Digital Marketing

Project Scope

Digital Marketing

Overview

ULO, a locally founded tech startup featured on Vulcan Post, initially invested heavily in influencer and organic marketing with another agency. Despite gaining social media followers over nine months, app downloads and user acquisition remained low. After being referred to us by a client, we recommended a significant 360-degree shift to a targeted paid advertising strategy with a clear key message, resulting in an 8X increase in their user base within three months.

At a Glance

  • 10,000 New Users in 3 Months. (8X over its initial user base)

  • Featured on Android Playstore trending apps list. (Lifestyle)

  • Precise data analytics helped the development team improve the product.

  • More merchants also came onboard. (Now has over 300 merchant partners)

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Copyright © Diffy. All Rights Reserved.

Copyright © Diffy. All Rights Reserved.